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Everything we have written about producing content that earns attention: in-house versus outsourced production, what good agencies actually deliver, and the systems that keep a calendar moving. Most of it was learned running content programmes for recruitment and search firms, where generic output simply gets ignored.
Rather have this done for you? See our content marketing for recruitment firms.
Working with a marketing agency should make life easier, not add another moving part to manage. But too often, recruitment agencies and search firms only get a fraction of the value available to them.
At some point in every B2B company’s journey, whether you're a recruiter, consultancy, tech firm, or a glorified two-person powerhouse like we once were - you’re going to face the niching dilemma.
A practical guide to content marketing for recruitment agencies: the formats that build trust with hiring managers, what to publish, and how it turns into briefs.
Finding a content marketing agency can be like shooting fish in a barrel, there are plenty of them and most are really good at what they do.
content creation companies are one of the only ways to consistently produce high-quality content. As companies expand their marketing
