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Limivex

PPC for Recruitment Agencies

Paid campaigns across Google, LinkedIn and Meta, run as one part of your wider marketing function. Your fractional CMO sets the plan and the team ships the work, and every pound is reported against meetings booked and pipeline you can see.

Daniel AntonowiczDavid EalesMike MeyrickRichard HarrisChris Dunham

Trusted by Recruitment Agencies Across the UK

What We Actually Run

Three Channels, One Joined Up Spend

Each platform does a different job, so we run all three together. Google picks up the buyers already searching for a firm like yours. LinkedIn gets you in front of the senior people who are not searching yet, by job title and seniority. Meta brings back the warm ones who came close and stalled, then we point the whole budget wherever it is booking meetings. One spend, one strategy, owned by the CMO who runs your whole plan.

Channel

Google

Adauroratalent.co.uk

Senior Executive Hires in 8 Weeks | Aurora Talent

Boutique search firm placing senior commercial leaders across B2B and tech. Fixed fees, retained mandates only, ten years on the desk.

About usRecent placementsBook a call

Captures buyers actively searching for a senior search firm.

Channel

LinkedIn

Aurora Talent

11,420 followers · Promoted

The five questions your next Head of Commercial should be answering on the second interview. A short read from our managing partner.

Aurora Talent · ArticleRead more

Reaches senior buyers by job title and seniority.

Channel

Meta

Aurora Talent

Sponsored

Hiring a Head of Commercial in Q1? Our latest market report covers salary bands, hiring timelines, and the signals that separate the finalists from the rest.

auroratalent.co.ukDownload

Retargets warm prospects across Instagram and Facebook.

The Testing Discipline

Every Ad Runs Against a Smarter Version of Itself

Each campaign launches with five to seven variants, every one written against a clear hypothesis about what your buyer actually responds to. The data then retires the weak ones, and the budget moves behind whatever is booking meetings.

Variant AWinner

Find Your Next Head of Commercial in 8 Weeks

Retained search for senior commercial leaders. Fixed fees.

Click through

4.8%

+247%
Variant BControl

Aurora Talent | Executive Search London

A boutique London search firm placing senior leaders.

Click through

1.4%

control
Variant CPaused

Hire Senior Leaders Without the Six Month Search

Researched shortlists in four weeks, not six months.

Click through

3.2%

+129%
Variant DPaused

The Search Firm Founders Actually Recommend

Eleven of our last twelve mandates came through referrals.

Click through

2.9%

+107%
Variant EPaused

Stop Paying Retainers for Recycled Shortlists

We map the whole market, then shortlist purely on fit.

Click through

2.1%

+50%
Variant FPaused

London Executive Search Firm | Aurora

Senior commercial leadership placements. Get in touch.

Click through

0.9%

-36%

The Numbers Matter

From Pound Spent to Meeting Booked

An illustrative campaign, built the way we run client paid media. £4,200 of media spend in the month, 240,000 impressions, 28 meetings booked. Every conversion rate is measured and defended in front of you, the same way the rest of your marketing function is reported.

Impressions

0

Click through2.0%

Clicks

0

Landing rate95.0%

Landing visits

0

Form fill2.1%

Form fills

0

Qualified29.2%

Meetings booked

0

Media spend, monthly

£4,200

Client media spend, separate from your Limivex fee

Cost per meeting

£150

Pipeline value generated

£384k

Return on ad spend

91.4x

The Loop That Compounds

Every Pound Tied Back to a Meeting

Most agencies hand you click reports. You get a closed loop, where every pound is traced from impression to meeting and each meeting points back to the campaign that earned it. What we learn feeds next month’s spend, so it sharpens as it runs. This is the same evidence-led reporting your fractional CMO holds across the whole function.

Step 01

Ad Spend

Budget allocated across Google, LinkedIn and Meta against the campaign hypothesis.

Step 02

Click

Buyer clicks an ad, tagged with the source campaign, keyword and creative variant.

Step 03

Enquiry

Form fill captures every tag and writes it straight into the CRM record.

Step 04

CRM

Lead routed to the right sales owner with the full source trail attached.

Step 05

Meeting

Discovery call booked, outcome logged, value flowed back against the source campaign.

Step 06

Insight

Monthly read out scores creatives, keywords and channels on cost per meeting.

The insight feeds the next month’s spend

What Clients Say

Trusted by Recruitment Founders

  • 26+

    Finalised Projects

  • 98%

    Client satisfaction rate

  • 18

    Brand Transformations

Mike Meyrick, Chief Executive Officer, Meyrick Consulting

01 / 05

Limivex now controls our entire sales and marketing activity across Europe and the US, and I'm having calls every week with my ideal clients.
Mike Meyrick

Mike Meyrick

Chief Executive Officer, Meyrick Consulting

PPC Advertising FAQ

PPC Agency FAQs

Daniel Hill, Founder of Limivex

Have more questions? Book a free discovery call

From The Journal

Specialist Articles for Smarter Marketing Decisions

How to Get Clients for a Recruitment Agency
Marketing Strategy Guide24 min read

How to Get Clients for a Recruitment Agency

How to win recruitment clients in a shrinking market: building a target list, what to say when you reach a hiring manager, the UK outreach rules nobody mentions, and how to turn a first vacancy into a lasting relationship.

What a Fractional CMO Does for Professional Services Firms
Marketing Strategy Guide16 min read

What a Fractional CMO Does for Professional Services Firms

How the fractional CMO model works in professional services: what the role actually covers, the triggers that lead boutique firms to it, and how it differs from an agency or a full-time hire.