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Limivex

Executive Search, C Suite and Technology Leadership

The marketing function for a London executive search firm, led and run by Limivex

An ongoing content programme of guides, reports and original journal articles for the senior leadership audience, plus a weekly LinkedIn cadence carrying that content into the feed where senior buyers act on it.

Adastrum Consulting website and content programme
Sector
Executive Search
Engagement
Fractional marketing leadership, ongoing
Services
Strategy, Content, LinkedIn
Region
UK, London headquartered

Sector focus: Marketing for Executive Search Firms

Services used: Content Marketing, LinkedIn Marketing

The Brief

What they came to us with.

Adastrum is a London executive search consultancy that places C suite and technology leaders into organisations going through growth or transformation. Its reputation rests on judgement and long-view advice, the opposite of volume placement. What Adastrum needed was not another channel supplier. It needed someone to own marketing as a function: set the direction, build the engine that runs it, keep it working over years. That is the role Limivex has held throughout a long relationship.

The brief was simple to state and hard to deliver: keep Adastrum visible to a busy senior audience, and give that audience reasons to come back. A C suite reader gives you one look. They might give you a second. They come back a third time only if the last piece earned it. Every asset has to clear that bar.

The work runs end to end under one plan. Lead magnets and benchmark reports sit on the Adastrum site for senior buyers to download, a journal of long-form articles publishes alongside them, and a weekly LinkedIn cadence carries the argument into the feed where buyers act on it. One team sets the strategy and ships every piece of it, so nothing is lost in a handoff.

The Content Engine

Guides, reports and a journal built to earn a senior reader's time.

Gated guides and benchmark reports that buyers exchange details to download, plus long-form articles in the Talent Talk insights area. Each one is researched and written in Adastrum's voice, so it reads like the firm.

Guides and reports

Lead magnets, from research to finished cover.

Adastrum Signature Research and Benchmark Report for Annual Leadership cover

Annual benchmark

Signature Research and Benchmark Report

Adastrum guide cover, A Strategic Approach to Team Development

Team development

A Strategic Approach to Team Development

Adastrum guide cover, Beyond Resumes in UK Technology Focused Roles

Technology hiring

Beyond Resumes in UK Technology Roles

Adastrum guide cover, So You Want to Be a Product Led Business

Transformation

So You Want to Be a Product Led Business

The journal

Long form articles in the Talent Talk insights area.

Pieces like “Succession Planning When the Obvious Successor Leaves Suddenly”, “In Three Years, I'm Going to Fire You” and “The Gap Between Good and Outstanding Is Smaller Than You Think”. Written for the senior reader who has heard the conventional answer before.

Adastrum Talent Talk insights area featuring long form articles on executive search and leadership
Talent Talk, live on the Adastrum site

The Channel

A weekly LinkedIn cadence that carries the content into the feed.

Every piece of the content programme gets cut into LinkedIn assets and published on a regular schedule. The same audience hears the same argument enough times to act on it.

Designed text posts
Single-image posts that lift a strong line from a long-form piece and set it for the feed.
Guide and report teasers
Pre-release covers and inside spreads for each new guide and benchmark, drip-fed to build the download list.
Long-form pieces
Original LinkedIn articles written in Adastrum's voice and tied to the wider programme.
Cornerstone moments
Annual reviews, benchmark releases and seasonal features that anchor the editorial calendar.
Adastrum LinkedIn post on how executive search changes an organisation
Adastrum LinkedIn post introducing A Leadership Review of 2025 and what to watch in 2026
Adastrum LinkedIn post sharing A Strategic Approach to Team Development guide
Adastrum LinkedIn post announcing the Signature Research and Benchmark Report

The Results

What changed.

A download audience

Senior buyers who exchange their details for Adastrum's gated guides and reports, a first-party list the firm owns

Sustained visibility

A weekly presence in front of the C suite, with the same argument repeated until it lands

Inbound the team can trace

Conversations that start because a specific piece did its job, not from cold outreach

Nicholas Alexander Executive Search website and content programme

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